Uruma Marche Guide: Local Food, Okinawan Cuisine, and Souvenirs in Central Okinawa

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Uruma Marche Guide: Local Food, Okinawan Cuisine, and Souvenirs in Central Okinawa

Enjoy Local Ingredients and Okinawan Cuisine at Once! Farmers Market “Uruma Marche” in Uruma City

Uruma Marche in Uruma City is the perfect stop during your Okinawa trip.

Here you’ll find everything from fresh vegetables and fruits, meat and seafood, processed goods, and Okinawan souvenirs, plus a food court where you can sit down and eat.

It’s a market deeply rooted in local life yet also a convenient and fun hidden gem for travelers. This article will take a closer look at its many charms.

Basic Information about Uruma Marche

Front entrance of Uruma Marche under a blue sky, exterior view

Uruma Marche is a commercial facility located in Maehara, Uruma City, Okinawa.

It offers fresh local foods, Okinawan specialties, and souvenirs all in one place, making it known as a hub of Okinawan cuisine loved by locals and visitors alike.

Uruma Marche Basic Information
ItemDetails
Business HoursFarmers Market 9:00 am - 8:00 pm
Uruma Shimin Shokudo 11:00 am - 4:00 pm
Uruma Terrace (Food Court) 11:00 am - 6:00 pm
Address183 - 2 Maehara, Uruma City, Okinawa 904 - 2235
Official Websitehttps://urumarche.com/

A Bustling Farmers Market Loved by Locals

Spacious interior of the market with local vegetables and fruits on display

The interior is bright and spacious, buzzing with locals shopping for their daily needs.

The fruits and vegetables are colorful and fresh, and even picking them up conveys their quality. Travelers can also easily shop here, making it a handy stop along the journey.

Busy scene of Uruma Marche’s farmers market with many shoppers

There are also well-stocked seafood and meat sections. Locally caught fish and locally raised meats are displayed together, showcasing the abundance of Okinawan food.

Seafood section at Uruma Marche with fresh local fish on display Market stalls lined with fresh seafood and meat Refrigerated showcases selling seafood and meats at Uruma Marche

Wide Selection of Processed Goods and Souvenirs

The market doesn’t only sell fresh foods—it also offers plenty of Okinawan processed goods.

From everyday seasonings like miso and bonito flakes to popular sweets for tourists, the lineup is wide-ranging, making it possible to buy all your souvenirs in one stop.

Souvenir corner with Okinawan specialties and processed goods Market section with sweets and Okinawan souvenirs popular among tourists Souvenir section of Uruma Marche with many processed foods and local products

Enjoy Dining Too! Okinawan Dishes at the Food Court

Uruma Marche not only has a market but also a cafeteria and a food court.

At “Uruma Shimin Shokudo” and “Uruma Terrace,” you can easily try Okinawan dishes such as Okinawa soba, making it a convenient stop during sightseeing.

Uruma Terrace Shop List
Shop NameCategoryBusiness HoursHighlights
Okinawa Iidako-yaTakoyaki10:00 am - 5:30 pmSpecialty takoyaki with whole baby octopus. Batter kneaded with local "Kugani eggs" and a unique mozuku seaweed sauce.
Okinawa Suba-yaOkinawa Soba & Desserts11:00 am - 5:00 pmCreative takes on classic Okinawa soba such as "Spicy Miso Soba," "Garlic Stamina Soba," and "Goat Soba." Also serves shaved ice and soft cream.
Katsuren Fishery Tempura ShopTempura & Snacks11:00 am - 6:00 pmFamous for "Mozuku Tempura," made with locally harvested mozuku seaweed. Mozuku dumplings that gained national attention are also available.
EST Uruma Marche BranchTakeout & Fast Food11:00 am - 6:00 pmBurgers made with Uruma - raised Wagyu beef "Ayahashi Beef." Also offers taco rice and pizza with hearty portions.
Harvest HamburgerHamburgers & Fast Food11:00 am - 6:00 pmGourmet burgers with fluffy buns and juicy patties. Toppings include Okinawan flavors like shikuwasa mayo.
Men to Meshi Souhachi-yaRamen & Rice Bowls11:00 am - 5:00 pmA ramen specialty shop featuring hearty pork backfat ramen with fresh garlic. Thick noodles and large toppings are its hallmark. Donburi rice bowls and limited menus are also available. The exclusive "Uruma Ramen" can only be enjoyed here.

For a glimpse of the atmosphere, check out the introduction video on the official YouTube channel.

Uruma Marche Official YouTube Channel Building and entrance of Uruma Marche viewed from the parking lot

Uruma Marche is an essential part of daily life for locals, and at the same time, an attractive spot for travelers.

It’s larger than most roadside stations, offering food, souvenirs, and dining in one place, making it easy to experience Okinawan food culture in a single stop.

When visiting Uruma City, be sure to drop by “Uruma Marche.”

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